Dr. Jasmina Knežević, MD – a pediatrician, is the founder and the President of the Board of Directors of Bel Medic.
She started her professional carrier at the Children’s Hospital for Pulmonary Diseases in Belgrade, where she held the position of the Head of the Department for the children under the age of three.
Along with her husband Milan Knežević, a movie director, Dr. Jasmina Knežević founded Bel Medic in 1995, as a medical practice with only 3 employees.
During her governance, Bel Medic became the leading private hospital in Serbia with over 250 full time employees, 300 leading consultant physicians and more than 200,000 patients.
At the time of her managing, Bel Medic received “The Best of Serbia” award twice (2006, 2009) and “Superbrands” award, as one of the best brands in Serbia in the medical field, also twice (2007, 2013).

Dr. Knežević was also selected as one of top 100 Serbian managers in 2008, and as the second most successful business woman in Serbia chosen by 50 successful business women in 2009.
She was the Ambassador of Women’s Entrepreneurship Network in Serbia in 2011, and a Mentor of Women Entrepreneurs in Serbia in 2012 (both EU projects). At the start of 2014, magazines “Econometar” and “Biznis” selected her as the recipient of the “Business Planet” award for the most successful female entrepreneur in Serbia. In 2014, she also won the award “Woman Leader in Change“ by the American Chamber of Commerce in Serbia.